Meet Antonio and Guadalupe, they recently moved to the United States with their family. They made this effort so that their 6 year old son, Martín, and 7 year old daughter, Rosa, may have a life with more opportunities in education and play. They have raised their kids to be anything they want without predetermined roles or gender norms; free to create anything they can imagine.

 

A Sunday afternoon, they went together to Target looking for something unique and playful for their kids’ bedrooms.

 

They turn the corner on the Pillowfort aisle and something catches Martín and Rosa’s attention immediately.

 

This is what they see...